6. October 2017
ISOLITE at home at IAA
Comfort right down the line.
In September 2017, the International Motor Show in Frankfurt was home once again to ISOLITE and its customers. ISOLITE provided “comfort right down the line” with all the innovations it presented at the Motor Show.
This year, the focus was on the new iTEX COMFORTline family of products. Alongside its outstanding thermal and acoustic properties, the product solution is also visually appealing, and is “available in various designs” – almost like a sofa. Plenty of customers made themselves comfortable on the exhibition stand.
ISOLITE’s new shareholder, Hitachi Chemical Co. Ltd., also appeared at the IAA this year. This was thus the ideal opportunity to present the new product portfolio expanded by Hitachi. Interest on the part of the visitors was massive, showing that the combination of ISOLITE and Hitachi was a logical step in terms of further corporate growth and globalization.
So there was plenty of reason to celebrate! The ReggaeNight@ISOLITE, which has now become almost legendary, was guaranteed to create a fantastic mood in Hall 8. Alongside the well-known band RIDDIM POSSE, the exquisite food and delicious cocktails made the evening unforgettable for visitors and for ISOLITE.
We would like to thank all our customers and visitors for a successful IAA 2017!